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Internet News Blog
 
Digg Celebrates 2nd Birthday With New Features
Later today, Digg, which just celebrated its second birthday, will release a number of new features.

The primary release is the first content area of the site that isn’t news-focused. Users can now Digg their favorite podcasts (feeds and individual episodes). The podcasting homepage will list the most popular podcasts by category (comedy, gaming, health, etc.). Their aim is for Digg to become the first stop for people looking for good podcasts, which will have standard Digg voting, discussion, etc. The Digg team isn’t putting it this way, but it’s clear that this is an experiment to see if users will adopt the Digg model of voting on things to non-breaking news. If this is successful, look for Digg to launch new types of content areas on the site. Technorati has a similar feature ranking blogs.

The other big new feature will be the relese of “Top 10 Stories,” and area of the site where users can see the hottest stories at any given time, including stories that have fallen off the home page but are still seeing lots of votes and discussion. A separate Top 10 area is designated for each category

Other changes today include:

  • Digg is now Widescreen: They’ve moved from a fixed width page to a flexible layout allowing users to make use of bigger screen real estate. Navigation links have been moved to the top of the screen.
  • Video Enhancements: The main change here is a way to view videos directly on Digg in a lightbox. See screenshot for visual.

AdSense and IntelliTXT, Together At Last
Google has decided that only allowing certain users to run AdSense and IntelliTXT on the same page is not fair to all the other AdSense publishers. Therefore, Google has ruled that AdSense can be used with other contextual advertising services, provided they do not look like Google ads. That means everyone can now run AdSense and Vibrant Media IntelliTXT on the same page!

This new rule applies to all contextual advertising service. Therefore, if you’re using Kontara, or any other contextual ad network, you can run them as long as they don’t look like Google ads. It is good to see Google finally give some good news after releasing their latest TOS update. The only problem I can see for new publishers is Vibrant Media requires 500,000 page views per month in order for a site to run IntelliTXT. But at least you can run it on pages with Google ads now!

With this ruling, Google is really putting the screws to Yahoo Publisher Network (YPN). If you wish to run YPN, it cannot show up on any pages with AdSense ads in them and the YPN ads must not use the same color scheme as the AdSense ads. Given that choice, many publishers will either give up YPN or give up Google. Google feels most will give up YPN because of AdSense superior ad targeting technology.



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